I’ve had a few people ask, why do I use #blacksteel on some of my pictures on instagram – @mrjameslorenzo ? I came up with the moniker after a workout. I was looking in the mirror and I thought, “Damn I look like a superhero.” I started thinking, I won’t call myself Superman or Iron Man. So I started thinking, I’m black and I’m tough as steel. So I came up with BLACKSTEEL.
Then I took it a step further. In the comedy, Zoolander. Zoolander has a famous look, almost a superpower called “Blue Steel”. All the great models have their “Blue Steel” look, but I wanted to be different. So I have my Black Steel. So there you have it. #blacksteel