One of the goals I set in modeling a while back, was to work closely with a sports brand. As a former college football player (We Are P.S.U.), I thought it would be an easy fit, between an athletic brand and I. However, with my first few years of modeling, I’ve only worked sparingly with brands like Nike, Reebok, and Adidas. I’ve done catalog pieces for Under Armour and Nike, but never really nothing extensive, like exclusive content.
That all changed earlier this year, once I started working with Pro Player.
Anyone who grew up as a sports fan during the 90’s remembers Pro Player. They are the company who brought you all of those cool team merchandise -thats actually regained popularity as “retro” gear. The Miami Dolphins and Florida Marlins, also played in Pro Player Stadium for nine years.
The brand was recently purchased by Perry Ellis, and is currently being re-branded, re-packaged, and hitting shelves in 2017. And I’m apart of the team thats helping the comeback.
Since, January, I’ve shot with the brand three times. Each time, getting more in-depth, with better products, and more momentum. It’s been awesome to be apart of a brand from the beginning. Even though Pro Player has been around for 30 years, its new and improved with a new motto, “In order to be a Pro, You have to train like a Pro”. Working alongside, the amazing creatives Rita O’brien and the “God” himself, Jeff Staple (he’s known for the Pigeon collaborations with Nike, Fila, and Puma, among other things), we have been able to bring a new image to a classic brand.
Showcasing slick designs, and fly patterns, Pro Player is looking to make its mark through athletic gear at affordable prices, making it easier for you to look good while you train, without going broke trying to do so.
The first shoot we did was in a studio, in Brooklyn.
The second shoot we did, we moved to it to the famous, S10 gym. The latest installment, soon to be released, we filmed at Citi Field, the home of the New York Mets.
I would’ve loved to get in on some of my favorite brands, like Nike or Under Armour, but I would’ve been another face, in a gear that everyone knows and will sell no matter what. It’s pretty epic to be apart of a brand new process, as the face of the brand! Besides, none of those companies would have 10 foot posters of me hanging around their headquarters.